About AIM Consulting

Anita L. Marx is the founder of AIM Consulting, LLC.

AIMSM is a comprehensive performance excellence process. The goal of AIMSM is to continuously improve processes that align everyone in the organization to meet the needs of stakeholders and produce predictable results.  AIMSM addresses all aspects of the business: leadership processes, strategy development and planning, customer focus, process design and improvement, employee development and engagement, measurement and analysis, and results.

Ms. Marx is a highly accomplished performance specialist with a background in industrial engineering and extensive experience designing and implementing comprehensive consulting and training solutions. She is skilled in all aspects of performance improvement including Six Sigma, Lean, Balanced Scorecard, various problem solving methodologies including the AIMSM methodology, and the Malcolm Baldrige Criteria for Performance Excellence.

Anita is a recognized national expert on the Baldrige Criteria for Performance Excellence. With over fifteen years of experience at the state and national level, she has assessed approximately 50 companies to determine their strengths and prioritized opportunities for improvement to get them to the next level of performance.

Currently, Anita is Chair of the Panel of Judges for Excellence in MO Foundation which serves four states and is a member of the Ishikawa Medal Committee.

Ms. Marx has a B.S. in Industrial Engineering from the University of Missouri-Columbia and an MBA from St. Louis University. She completed Black Belt training in Six Sigma and is an ASQ Certified Manager of Performance Excellence.